Off page techniques include such techniques that can be done
off your website to rank higher like social bookmarking, directory submission, article
submission, blogging etc.
Below are 10 crucial off page techniques:
Blogging: This is
one of the best ways to promote a website. Write a attractive blog post for
your website and update it regularly with unique and quality content. Blogging helps
you to interact with your customers directly by commenting and it also helps
search engines to frequently crawl your website.
You also can promote your blog by submitting it in blog
directory websites and blog search engines or by commenting on other theme
related blogs. To get more exposure you also can share your blog posts on
social media by which you will get lots of traffic.
If you think that you are not so good in writing then you
can hire a guest blogger to update your blog regularly. There are lots of guest
blogger that can do it.
Article submission:
Article submission is also a good way to get quality backlink for your website
and traffic. For article submission simply write a unique and quality content
about your product/services and submit it on popular websites like Ezine,
Article base etc. For article submission you should only use quality website.
Social Bookmarking: It
is still a popular way to promote your website. In social bookmarking we submit
latest blog posts and pages on popular social bookmarking websites like diigo,
delicious, stumbleupon and reddit etc. Social bookmarking are preferred by
search engines because the content of these websites is updated very frequently.
While bookmarking your blog posts or pages you should be
careful entering tags because tags play a vital role to broadcast your content
on the web.
Directory Submission:
Often people say that directory submission is dead now but I think it is
still alive. In directory submission website is submitted in theme related
directory websites. You can use general directory websites but for maximum
effect you should always use only niche directory websites. Although it gives
late results but it is still crucial to get quality backlink.
Search Engines
Submission: Although search engines can find your websites online by itself
but it might takes some time. So in this case you should submit your websites manually
to the popular search engines like Google, Bing etc.
Forum posting: Forum
posting websites are discussion websites where topics are called thread. In
forum posting we find some theme related forum websites and participate in
existing discussion or also can create a new thread. You can include your
website link in your signature to get backlink for your website. You must only
use Do follow forum websites for forum posting.
Social Networking: Social
networking is a big resource to get traffic and maintain your online reputation.
It is biggest way to promote your brand to make popular it. In social
networking we use popular social networking websites like Facebook, twitter and
Linkedin etc and create profile for our business. These social networking
websites allow you to extend your reach to numerous people, to share attractive
things and news etc.
Question Answer: You
can participate in popular question answer websites by answering the relevant
question and by asking some questions. You can put your website’s link in the
source section as reference if it is required. If you are not a spammer then it
is also a great way to enlarge your link popularity and traffic. But you should
use only popular website like yahoo answers, answers.com, answer bag etc.
Local listing: Local
listing is one of the best ways to promote your business locally. If you have a
local business then this is the best way to promote your business. Research
some popular high pr local listing websites, create profile and submit relevant
information about your business. It will help you to reach you targeted customers
rapidly. Some popular listing websites are Google places, Maps, Yahoo local, Yellow
Pages etc.
Business Reviews: Business
reviews are used to show some positive endorsement from your customers for your
business. Search some popular reviews websites like RateitAll, Vimeo, Shoong
etc and write reviews for others or ask others to write reviews about your
business.
I hope this stuff will help you to understand the off page techniques. If you have any suggestion then you can leave it in the comment.
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